Marketing Channels Reports

The Science of Cross-Sell and Upsell
sponsored by TechTarget
RESEARCH CONTENT: Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
Posted: 08 Feb 2021 | Published: 09 Jun 2020

TechTarget

MicroScope – September 2023: Channel pushes on against the odds
sponsored by MicroScope
EZINE: In this issue, we take a look at the struggles and triumphs faced by the channel this year so far. Also read up on possible solutions to the skills shortage, including the opening up of STEM to a more diverse range of students, and the necessity for improving skills on the job.
Posted: 31 Aug 2023 | Published: 01 Sep 2023

MicroScope

How to Use Purchase Intent to Refocus ABM Priorities
sponsored by TechTarget
EBOOK: This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
Posted: 08 Feb 2021 | Published: 25 Jun 2020

TechTarget

Media Consumption Study 2017 UKI
sponsored by TechTarget ComputerWeekly.com
EGUIDE: The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
Posted: 08 Feb 2021 | Published: 27 Apr 2017

TechTarget ComputerWeekly.com

Online Christmas Shopping Recap Report 2014
sponsored by IBM
WHITE PAPER: This report provides a summary of online retail shopping data and trends from the 2014 November and December Christmas season.
Posted: 20 Feb 2015 | Published: 20 Feb 2015

IBM

Social Media: The New Frontier
sponsored by TechTarget IT Channel
EBOOK: This handbook examines social media-related opportunities for channel professionals, with discussions on social media platforms for business, integration, professional services and regulatory compliance concerns.
Posted: 14 May 2014 | Published: 15 May 2014

TechTarget IT Channel

5 Secrets: Build Your Sales Pipeline and Keep it Growing
sponsored by Salesforce
EBOOK: In this e-book, find out how to make a major shift in your sales approach for the better in order to both increase individual sales rep effectiveness and improve collaborative team selling.
Posted: 30 Sep 2013 | Published: 30 Sep 2013

Salesforce

It's All about the Salesperson: Taking Advantage of Web 2.0
sponsored by Oracle Corporation
WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

Marketing Automation Software Buying Considerations
sponsored by Act-On Software
EGUIDE: In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.
Posted: 01 May 2014 | Published: 01 May 2014

Act-On Software

Winning in Today's Environment: Six Imperatives for the Chief Sales Officer
sponsored by Oracle Corporation
WHITE PAPER: Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.
Posted: 20 Oct 2009 | Published: 01 Oct 2009

Oracle Corporation